Promotional Exposure
Traditional media accounted for much less promotional exposure than digital channels. Female students reported higher social media promotion exposure than male students. Current users of e-cigarettes, heated tobacco products, and conventio…
1 sources - 5 claims
Traditional media accounted for much less promotional exposure than digital channels. Female students reported higher social media promotion exposure than male students. Current users of e-cigarettes, heated tobacco products, and conventional tobacco had higher social media promotion exposure than non-users. Social media was the dominant promotional channel for e-cigarettes and heated tobacco products.