Rick Rubin

Rick Rubin characterizes his producer role more as being a highly sensitive music fan than as technical control. Rubin uses felt excitement and forward attention as a signal that music is good. Rubin's production work spans major artists and genres, including Rage Against the Machine, Johnny Cash, Metallica, and Kanye West. Rubin influenced the publication path of the Bulletproof Diet by helping it move toward traditional publication. Rubin's early success is framed as coming from instinct, intuition, and taste rather than a long apprenticeship.